Last weekend, Sainsbury's supermarkets gave away the reusable bags they normally charge for in the hope of encouraging customers to reduce their
use of plastic bags. Today, I noticed a woman using them to carry her shopping from one of their rivals.
I wondered how many other shoppers noticed and thought better of Sainsbury's as a result? I wondered if the rival's staff noticed and thought about doing something similarly positive? Coincidentally, (courtesy of today's
passiveaggressivenotes), I wonder why anyone would think this would be an appropriate response and why it's the stance being taken in so many industries?
Addendum: To clarify - do you see a customer advertising the competition or do you see a customer?
